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Find Your Best Customers.
RFM Shows You How.

Stop treating all your customers the same. Our RFM Analysis segments your customers into Champions, At-Risk, and Potential Loyalists. Understand who to market to and how to increase retention and Lifetime Value (LTV).

A Tour of Your RFM Report

Go beyond transactions. Understand who your customers are, from loyal champions to at-risk segments.

Step 1: The Vitals

See Your Customer Health

Start with a high-level overview of your entire customer base. Instantly see your total number of customers, their average purchase frequency, and how recently they've shopped.

RFM Report key metrics dashboard
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Step 2: The Strategy

AI-Powered Action Plan

Our AI analyzes your specific segments and delivers high-impact recommendations. It identifies your biggest opportunities and tells you exactly how to market to them.

AI recommendations for customer segments
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Meet Your Customer Groups

We automatically segment every buyer into clear, actionable groups.

Champions

Your best and most loyal customers. Reward them and build on their loyalty.

Potential Loyalists

Recent, high-value customers. Nurture them to become champions.

At Risk

Good customers who haven't purchased in a while. Re-engage them now.

Step 3: The Deep Dive

Drill Down to Individuals

Go from macro to micro. See the full list of customers within any segment. Filter, sort, and export the list to launch targeted email campaigns immediately.

Detailed customer list table
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Explore the Live Demo

Interact with a real RFM report to see how you can segment your customers and find your champions.

RFM Demo Placeholder

Simple, Transparent Pricing

Unlock the full potential of your data with our all-inclusive plan.

Architect

Early Bird Pricing

Everything you need to grow.

$29/mo
Billed monthly
Secure payments via Stripe

Includes:

  • Unlimited Report Generation
  • Full 90-Day Data History
  • Export & Share Capabilities
  • Priority Email Support
  • Cancel Anytime

Complete E-commerce Intelligence

Stop guessing. Start using data to drive every decision.

Market Basket Analysis

Discover hidden product relationships and build bundles that convert.

RFM Customer Segmentation

Automatically segment Champions, Loyalists, and At-Risk customers.

Advanced Analytics Dashboard

Visualise revenue trends, AOV, and traffic sources with AI insights.

Full Data Export

Download all reports and customer lists to CSV for external use.

"The RFM segmentation tool alone is worth the subscription. It completely changed how we target our email campaigns and doubled our retention rate."
ED
Emma D.E-commerce Manager, Fashion Store

Frequently Asked Questions

Everything you need to know about ApusNest Analytics, MBA, and RFM.

Market Basket Analysis is a data science technique used by retailers to discover associations between products. It analyzes customer transaction data to identify which items are frequently purchased together. This helps businesses make smarter decisions about product placement, cross-promotions, and marketing campaigns to increase sales and average order value (AOV).

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